![Mirror at a vintage market reflecting the legs of two people. One is carrying a shopping bag.](https://wearemtm.com/wp-content/uploads/2023/01/people-04-1278x1278.jpg)
Mirrors & Windows
Mirrors & Windows – How identity impacts media choices in modern Britain
![Delivery rider man with tattoos, backpack, helmet, paper bag and a smart phone.](https://wearemtm.com/wp-content/uploads/2023/01/delivery-01-1278x1278.jpg)
Winning Apps
Winning Apps: developing a new model for the app user journey
![Woman looking wearing headphones using a phone sitting outside at night](https://wearemtm.com/wp-content/uploads/2022/11/b2b-03-1278x1278.jpg)
Content trends
Future Content Trends
![2 woman painting a mural outdoors on a large wall](https://wearemtm.com/wp-content/uploads/2023/01/art-01-1278x1278.jpg)
Pinterest brand tracker
Brand tracking from the advertiser perspective
![2 kids watching a tablet under a duvet](https://wearemtm.com/wp-content/uploads/2023/01/screens-01-1278x1278.jpg)
Kid’s segmentation
Segmenting the world of kids media
![Man sat on floor playing computer games with a large screen surrounded by movie culture collectibles](https://wearemtm.com/wp-content/uploads/2023/02/pexels-erik-mclean-7476606-1-1278x852.jpg)
Global gaming ad tracker
Gaming advertiser satisfaction
![Group of friends having fun with one person pushing another in a shopping trolley.](https://wearemtm.com/wp-content/uploads/2023/01/fun-02-1278x1278.jpg)
Born Online
Born Online: Direct to Consumer retail brands
![Woman with lilac hair and sunglasses tipping head back and listening to headphones.](https://wearemtm.com/wp-content/uploads/2023/01/audio-02-1278x1278.jpg)
Smart speaker strategy
Feeding into the Digital Radio and Audio Review
![5 people stood behind a sofa and a woman sat on the sofa](https://wearemtm.com/wp-content/uploads/2023/02/pexels-rodnae-productions-7915577-1278x852.jpg)
Optimising gaming creative
Informing the creative route to support a brand re-positioning
![Man looking down at phone stood in front of neon lights](https://wearemtm.com/wp-content/uploads/2023/01/CS-14-1278x1278.jpg)
Windowing strategy
Helping Paramount update their content strategy
![Top down view of a busy city intersection.](https://wearemtm.com/wp-content/uploads/2023/01/city-01-1278x1278.jpg)
Go-to-market strategy
Creating go-to-market strategy for a leading streaming service
![Woman lane swimming in a blue swimsuit, goggles and hat taken from underwater](https://wearemtm.com/wp-content/uploads/2023/01/CS-09-1278x1278.jpg)
Olympics rights valuation
Building the case to invest in video rights for the Olympics
![Blurred image of a busy pedestrian crossing in a city](https://wearemtm.com/wp-content/uploads/2023/01/crowd-01-1278x1278.jpg)
Responsible marketing
Creating thought leadership around responsible marketing with IPG
![Brother and sister sat on a sofa watching television](https://wearemtm.com/wp-content/uploads/2023/01/CS-16-1278x1278.jpg)
Brandm4tch
Measuring the impact of using 1st & 2nd party data to target broadcaster digital advertising
![Silhouette of a person stood at the top of some outdoor steps holding an orange umbrella](https://wearemtm.com/wp-content/uploads/2023/01/CS-12-1278x1278.jpg)
BBC Deprivation
What is life like without the BBC?