
Winning Apps
Winning Apps: developing a new model for the app user journey

Segmenting gamers
Segmenting the interactive gaming landscape

Football Foundation
Better facilities = better lives

Optimising gaming creative
Informing the creative route to support a brand re-positioning

Brand tracking set-up
Title: Setting KPIs and targets for Betfair’s brand health

Olympics rights valuation
Building the case to invest in video rights for the Olympics