News & Thinking

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Lifestyle 8 Jul 2024

The Great Unwokening Report & Webinar Recording

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Lifestyle 25 Jul 2024

Snapshot Vol. 6 Trends Snapshot: Pop music got its chutzpah back and TikTok DJs can get lit in just a few seconds

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News 24 Jul 2024

MTM UXR press release June 2024

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News 18 Jul 2024

Press Coverage: WARC ‘Gen Z and gender: divided, complex and sometimes conservative’

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News 17 Jul 2024

Press Coverage: DecisionMarketing ‘Brands urged to rethink Gen Z as ‘woke culture’ fades’

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News 17 Jul 2024

Press Coverage: MediaShotz ‘MTM report sees ‘Great Unwokening’ as Gen Z shifts’

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News 17 Jul 2024

Press Release: From the Great Unwokening to the next-gen alliance: MTM report unveils how Gen Z are bridging the gender divide

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News 21 Jun 2024

HEARTtruths: The Power of Variable Rewards

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News 21 Jun 2024

The Great Unwokening: Have Hyper Femininity and Masculinity Divided a Generation?

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News 13 Jun 2024

Back To The Future? It’s time to get back to IRL with your audience.

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