Previous news
18th December 2020
by MTM team
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18th December 2020
by MTM team

Streaming in the 2020s Webinar – An Industry Comes of Age – The streaming market is still a relatively new entrant in the media and entertainment space, having just hit its 10-year birthday. In those 10 years, significant strides have been made in the technology and services by these providers, but this area needs to…

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18th December 2020
by MTM team
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18th December 2020
by MTM team

This publication looked at the different views and perspectives on the challenges and opportunities ahead for streaming services, as the industry prepares for a decade of growth and transformation – read more on our report about the transformation of TV and future of streaming services here.

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18th December 2020
by MTM team
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18th December 2020
by MTM team

This in-depth look at the Direct to Consumer market explored the key behaviours, traits and values of DTC consumers, shining a spotlight on the founders and explored how agency partners and media owners can best work with DTC clients.

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18th December 2020
by MTM team
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18th December 2020
by MTM team

MTM were thrilled that our work with VIOOH on the State of the Nation was published – the project surveyed 600 agency and advertising executives across the UK, US and Germany to find out their perception of programmatic OOH.

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18th December 2020
by MTM team
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18th December 2020
by MTM team

We were thrilled at MTM to be shortlisted for Best Agency at the Market Research Society (MRS) awards, which would have been our 3rd win of this big prize. It’s been quite a year, and we’re very grateful to have such a determined and talented team. Congratulations to all the other nominees, it’s an honour…

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18th December 2020
by MTM team
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18th December 2020
by MTM team

It was wonderful to be shortlisted for the Media Week: Best Trade Body Research for our work with EDAA looking at ‘Consumer perceptions and attitudes towards digital advertising post-GDPR’.

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18th December 2020
by MTM team
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18th December 2020
by MTM team

Our paper with the ECA is titled Fan of the Future: Defining Modern Football Fandom – it looks at how modern football fans engage with and consume the game. We were delighted to have been involved in such a fascinating initiative, exploring the modern world of football fandom.

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18th December 2020
by MTM team
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18th December 2020
by MTM team

MTM were thrilled that IAB Europe awarded us Gold in the Consumer Attitudes and Behaviour category for our EDAA project about re-establishing trust in online behavioural advertising – take a look at the project here!

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18th December 2020
by MTM team
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18th December 2020
by MTM team

MTM were shortlisted for 3 awards at the Mediatel Media Research Awards 2020: Best Custom Media Research Project for Media Owners; Best Custom Media Research Project for Trade Bodies; and Best International Media Research Project. We were delighted to be awarded Silver for Best Custom Media Research Project for Media Owners for our project with…

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6th April 2020
by MTM team
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6th April 2020
by MTM team

As we become accustomed to remaining indoors and increasingly living in a virtual world, we’re also finding better, and more interesting things to do with our time at home. The team at MTM thought we’d share some of the virtual activities we’ll be tuning into to every week to keep ourselves occupied when we’re not…

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Digital Culture Report 2017